Perceptions track the number of times your message appears in feeds, while reach counts the number of distinct audiences. For instance, if your message has 1,000 impressions but a reach of 400, it suggests some visitors saw it greater than once [3] [2] While Reach stands for the variety of https://jareddgdcz.blogdon.net/get-to-vs-perceptions-why-they-matter-by-platform-51347348